Tuesday, August 8, 2017

Important Reasons Why Public Social Media Profiles Can Actually Help You Land the Internship or Job

The Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly

Going into my junior year of college, I had what I call a social media revelation.


At the time, I was on the hunt for the perfect summer internship opportunity when I was contacted on LinkedIn by a man who was impressed by my detailed profile.

Though I was definitely flattered I had been contacted by someone I had never met or spoken to before, I had been told that my account was impressive before. Including by LinkedIn's constant "All Star" profile reminder whenever I logged in to my account.

The real surprise came when the man — Alan Katzman, the Founder and CEO of Social Assurity — told me that not only was my LinkedIn account impressive, but my entire digital footprint was, too.

Digital footprint? Was I leaving a little trail behind me on the Internet? While flattered, I could not help but wonder whether or not my then-private accounts were being seen by everyone and if so, how?

Because of our e-meeting or digital introduction, I began my summer internship with Alan and eventually made my accounts public. The biggest lesson I learned:

Many millennials "hide" their social media profiles instead of leveraging them.


This struck me because I had never thought about using my social accounts to elevate myself before our meeting. While I didn't have any incriminating photos of me out there, I always thought having my accounts set to private was just... well, safe.

What I learned, though is that keeping a profile public, however, can actually be very beneficial to those on the job or internship hunt.

Here are just a few of the reasons why it is helpful to have a public social media profile:

1

Recruiters look for potential employees who are professional, well-rounded, and would get along with the members on their teams. Having access to social media profiles adds an extra oomph to that 1-page résumé you've sent them — almost like attaching a more authentic cover letter

2

Public profiles tell prospective employers you have nothing to hide. If hiring managers go to search for you after looking at your résumé and see your private profile, they could lose interest or raise questions.

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The Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly + Courses to Help

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The Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly + Courses to Help

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The Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly + Courses to Help

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The Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly + Courses to Help

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The Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly + Courses to Help
Statistics Courtesy of Social Assurity

Below, see how Social Assurity can help you leverage your hobbies, personality, and likability to impress those who are looking at your social media.


Important Reasons Why Your Social Media Should ALWAYS Be Work-Friendly

Social Assurity works to help elevate your online life, offering social media Audits and Assessments, LinkedIn assistance, Twitter networking services, Social Media bundles, and more!

Because I am so passionate about using social media to leverage myself (especially while I'm searching for my next job), I want to encourage you to do it, too! So, Alan was nice enough to give an exclusive coupon code for The Millennial Sprinkle readers to use on any of the courses or resources offered at SocialAssurity.com:


Use code SPRINKLE25 for a 25% discount at SA!

(*I have not been compensated in any way for this post, all opinions are my own)

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60 comments :

  1. I completely agree that you should leverage your social media, especially if you're looking for industry specific jobs that may require a working knowledge of social media. It's great that there's a product out there to help you organize all of your social media profiles! It can be exhausting trying to manage all of them!

    Darrian | www.darrianmichelle.com

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    1. Yes! Absolutely! You should check out all the resources Social Assurity has to offer if you have a moment! Because whether you'll be using social media in your job or not, it is so important to keep it fun, but also work friendly because once hired, you are the face of a company and hiring managers want to see the same level of professionalism online as they do in the office! It's really interesting to think about in the age of social media! Thanks so much for reading, Darrian!

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  2. I think that those of us that did not come of age with social media see kids posting about drinking, weed and bullying and assume that they don't know how to do anything else. Good for you, and many others for making it work for you as it is the wave of the future. We really should be teaching this in high school.

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    1. It's so true!! So many people think it's "cool" to post certain things online, without realizing the repercussions it may have. Social media accounts, when used properly, are such powerful tools. So, why not leverage yourself on it? When used responsibly, they're actually very beneficial! Thanks so much for reading, Heather!

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  3. I love this. I need to work on my LinkedIn account though

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    1. Thank you so much, Melissa!! LinkedIn has been such an invaluable social media account for me! Best of luck working on yours :) If you need any extra help on it, Social Assurity has some great resources!! xo

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  4. I totally agree that people should share their social media profiles and be smart about the content that they put on there! On a separate note, I wasn't able to cancel out of your cookie banner as it was hidden under your header banner. I took a screenshot if you need to see it :)

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    1. 100%! Sharing yourself online can be incredibly helpful when done responsibly! Also, thank you for letting me know, Claire! Is this when you're on mobile? Or desktop?

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  5. I agree with this sosososo much! Graduating from high school, we were all warned to set our social media profile preferences to private as to not scare away potential employers, but I always thought.. "If there's nothing to hide, why hide it?"

    Christie's Take on Life. xx

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    1. THIS!!! This is exactly it! If there's nothing to hide, FLAUNT IT! Thanks so much for reading, Christie! xo

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  6. I grew up in the age when having a public social media presence was a 'no no' and discourage for certain industries. Of course nowadays, it's a different ball game and I wish schools would teach kids how to responsibly use social media to present themselves in a positive light. I have a nephew that posts the most unflattering things that I think he will regret in the future.

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    1. You make a great point! When I was in high school things were so different! Social media was SUPPOSED to be on private, that was just the "rule." Now it's very different, but many people haven't changed from the old way. Learning to use it responsibly to showcase what you have to offer is really important and can be so beneficial! Thanks so much for reading and for your input, Erlene! xo

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  7. I agree with you and the fact that social media can indeed leverage your career. In 2017 everyone is on social media! Personally if I meet someone who does not have any type of digital footprint I immediately raise an eyebrow.

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    1. YES! This is so true. If you meet someone & go to look them up online (we all do it, hahaha) and find they're nowhere to be found, red flags are raised! The same thing goes when hiring managers go to look people up on their social media and find them on private (or not there at all) - What are they hiding? Who are they really? Are they worth the risk/investment? Thanks for reading and sharing your experience!

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  8. Well back in the day there weren't social media and the hiring agents just interviewed us. Now, social media is part of our lives and as such they truly can be used as a tool to help you nail a job. I would be tempted to make an account just for that.

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    1. Very true! We now live in a social age and jobs look for that. Such an interesting thing, but a very real and true one! Thanks so much for reading!

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  9. Wow lucky for you to be in the right place at the right time. I know a few peopLe whom utilize LinkedIn but I have not yet as I have been home the last few years. I will check into it before I go back into the work world.

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    1. Yes you absolutely should! Definitely something to use sooner just so you have it prepared when/if you do decide to go back into the workforce! In fact, LinkedIn isn't the only social media account that can help you leverage yourself! Instagram, Twitter, et cetera all work great. If you have those, you're doing it right :) Definitely check out Social Assurity's resources if you decide to set up a LinkedIn account! Thanks so much for reading, Rose!

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  10. Ya, social media has become the new charm for recruiters these days. They want to find out a perfect candidate analysing him or her from the personal modes as well.

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    1. It really has! It's an interesting thing, but a lot of people don't use it to their advantage! Thanks for reading, Jhilmil! :)

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  11. This is a great post, most people who hide their social media profiles is because they know it is not up to pair with hiring standards. We have to mindful of what we post nowadays.

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    1. I completely agree, Keoshia! In the social media age, you never know who is looking! I used to think that was really creepy and intimidating, which is why we are all taught to keep our profiles on private for safety, but as you learn to use it responsibly, it actually HELPS you! And that's pretty exciting :)

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  12. Yes and yes. I feel like social media has become your resume, your business card. It's important to be careful with what you post too.

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    1. YES!! Girl, this is exactly it! You send in a one page résumé to a company you want to hire you and they are going to want to know MORE. Having social media that reflects your best qualities can help you when they search for you to find out the extra info about you! It's a win for you and a win for them if your values match theirs! Thanks so much for reading, Deimarys! :)

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  13. True ... We are now sharing our LinkedIn profile across and even they search our name of google even before opening or resume

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    1. Absolutely! Google is a huge tool that gets used all the time by school admissions boards and hiring managers. Such a great point! Thanks for reading and giving me your feedback, Chandres!

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  14. This is so true.You should leverage your social media.It is also like a door open for opportunities.Most companies now look for social profiles before hiring.

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    1. Yes! 92% of hiring managers look at social media profiles at some point during the hiring process... 92%!!! Can you believe it?! Thanks for reading, Amila! xo

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  15. Wow! I was really taken back by 40% of the US workforce being Freelancers by 2020. That seems crazy to me! Either way, you're right- your digital footprint is becoming more and more important in today's society! Thanks for this post.

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    1. I was so shocked by that stat, too! But at the same time not that surprised? If that makes any sense haha. I just love how people are using the power of the Internet to be their own bosses and entrepreneurs and I think freelancing is a part of that! Pretty cool :) Thanks for reading, Pam!

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  16. This is so true! People always stalk you facebook and instagram!! That's why you gotta make sure you're being smart about what you post online!

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    1. Exactly! Because of the way social media works today, people are going to find you and look whether you know it or not. So leveraging your voice, personality, and hobbies for when they do look is really important! Thanks so much for your input and for reading, Kassy!

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  17. This is such a helpful post. I thought that it was best to hide your social media profiles but I guess I was wrong. Thank you for sharing.

    www.ceciliaboat.com

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    1. I totally feel you on this! Growing up I was taught the same thing - hide your social profiles because they're "unprofessional" and nobody you don't know needs to see that. But social media "etiquette" so-to-speak has really changed in the last few years. More and more people are building a personal brand and whether you have a large following or a small following, your brand helps you stand out - ideally in the best way. If hiring managers are looking, why not give them something great to look at and actually leverage our brand? It's equally exciting and intimidating, in my opinion, but highly beneficial when you post responsibly! Thanks so much for reading, Cecilia!

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  18. wow, those stats are ridiculous O.o...I guess I gotta be more careful with what I post xD

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    1. Aren't they crazy?! I had no idea about some of them until meeting the founder of Social Assurity! Thanks so much for reading, Avery! (Your name is my favorite!!) :) xo

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  19. Social media is great! You just have to be super careful with what you post.

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    1. You're absolutely right! It's a very powerful tool when used as one!

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  20. I never would've thought about a social media profile actually helping get a job! Great points!

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    1. Right!? It sounds a little crazy, but it can really help! Thanks so much for reading, Asha :)

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  21. You've made so many great points in this post! I've never had my profiles set to private. I don't post anything on social media that I wouldn't want anyone to see, including potential employers.

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    1. You've been doing it right! I always had my accounts on private up until a few years ago because I always thought that was the "right" way! Little did I know, public profiles can actually help!! So now mine are all public!

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  22. These statistics are so interesting! I never knew that social media could cause an employer to hire someone, thanks for the info!

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    1. The stats totally surprised me, but they are so interesting! It's really cool to think about being hired via social media and it is much more common than one would think! Thanks for reading, Sophie!

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  23. Wow, congratulations on landing your internship. I guess indeed social media is the trend today so why not make use of it to leverage yourself to potential customers/employers.

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    1. Thank you so much, Anosa! Exactly! If it helps, why not try it?!

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  24. Social media is so valuable when used appropriately.

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    1. Absolutely! But that's the key!! It can only be valuable when used APPROPRIATELY! Thanks for reading :)

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  25. This was so helpful! Love that building up our social media can help in so many ways!

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    1. Yay! I'm so happy to hear you found it useful! It really is exciting to know our social media accounts have an even bigger purpose than we could have imagined! Thanks so much for reading, Mattie!

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    2. Wow! This was so informative! Thanks for sharing!!

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    3. Thanks for reading, Kendra! I'm so glad you found it useful! :)

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  26. Social media profiles can definitely be utilized to build your credibility, professional reach, and employability, but they can also do permanent damage to all three of those things in seconds! ;) Great post!

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    1. Oh absolutely! That's why the key is to use it responsibly! Otherwise, it is NOT helpful! Thanks for reading, Morgan!

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  27. This is a very interesting, thought-provoking piece. Pinning for further exploration. Thanks for sharing!

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    1. Thank you so much! I'm thrilled to hear you enjoyed enough to share! :)

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  28. Wow! I loved this. I have recently been taking into account the power of my social presence for future employers as well. Haven't been acknowledged or granted a job from it but definitely carefully watched.

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    1. That's amazing! I'm so happy to hear you're beginning to use it to your advantage! It's such a powerful tool! Can't wait to see where it takes you! Thanks for reading, Jonathan!

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