Wednesday, July 12, 2017

11+ Essential Skills Bloggers & Online Business Owners MUST Add to Their Résumés

11+ Essential Skills Bloggers & Online Business Owners MUST Add to Their Résumés

For those of you who know me or who've followed my blogging/social journey these last few months, you may know that I decided to leave the hustle and bustle of New York City after a year living there post-college to focus on a few things:

1. Saving some money,
2. Freelance writing and blogging, and
3. Slowing down, relaxing, and traveling a bit.

So, once my 9-5pm schedule died down and I was no longer on the same schedule, I knew I had to set summer goals for myself (you can join me as I check off each of these challenges) to ensure I didn't just become a couch potato — or, I guess, a beach chair potato.

I wanted to be productive while feeling like I was also getting the relaxation/summer vacation I hadn't gotten since high school.

Little did I know, by changing my job title to freelancer/blogger, I was changing it to much more than that. My new title was also becoming site manager, website/graphic designer, coder, writer, editor, photographer, photo editor, social media marketer/manager, sales rep, analyzer, and more.

Needless to say, I will definitely be upping my résumé game before applying to jobs at the end of the summer. Here are 11 skills any blogger/online business owner can add to a résumé (and should ASAP):

1. Site Management

Whether you began as a one-woman (or man) team or are still running it all on your own, you are a site manager, so never forget to flaunt it because that is pretty pretty impressive.

2. Website/Graphic Design

You know that site logo you worked hard to perfect? How about those Pinterest graphics? Or those unique layouts you use for desktop vs. mobile? These things didn't just appear out of nowhere, they exist because you are as much of a designer as the next professional. So open your Word or Pages app and update that résumé to include "Design" in your "Skills" section.

3. Coding

Oh, if I had to count the number of times I've had to open the HTML section of my site to fix some part of a code, I would be here for hours. Whether it's basic coding or intense STEM shenanigans, you are absolutely a coder. Don't shy away from adding coding to your list of specialties.

4. Writing

You don't have to write full articles to include writing on your résumé. In fact, there are so many forms of writing that go into the creation of a website: blog posts, about me pages, photo captions, quirky social content, emails, you name it... If you do one of these, you, my friend, are a writer!

5. Editing

Being the site editor is one of the most important parts of creating and operating a brand online. As the overseer of many things, editing content is not above your realm of duties, so make sure you note that in your already impressive résumé.

6. Photography

Whether you personally take the pictures for your blog/business site with a professional camera or you simply use your smartphone for some quality social media photos, you have photography skills.

7. Photo Editing

Brightness turned up, whites enhanced, colors contrasted, saturation increased, you name it — you have photo editing experience. Even if it's not with Photoshop (or maybe it is!).

8. Social Media Management

Chances are your blog and/or business spans across several social media sites and running all of them and growing a following is not an easy feat. Managing (and juggling) Facebook, Instagram, Twitter, Pinterest, YouTube, and whatever other channels you have is a task you do on a daily basis. Make sure to highlight it!

9. Social Media Marketing

Not only do you have to grow your following on your social media accounts, but you also have to get people to read your content, buy your products, or both! And 9 out of 10 times social media promotion is the way to do it.

10. Sales

For those of you who sell products and/or resources through your site, you have developed a valuable skill set. Selling something of great value and succeeding in the creation of sales is a skill that helps make you stand out from your future (and current) competitors.

11. Analytics

If you're anything like me, you check your site's analytics constantly, making sure your posts are doing well and your page views are not decreasing rapidly month to month. Being able to analyze your site's traffic and engagement is vital in ensuring success for all sites, so having this skill on your résumé is equally is so valuable.

+ MORE individualized skills

Depending on what your brand/business specializes in, you can add even more skills to your ever-growing list. Comment below with some of the skills you would also add along with the ones above.

PIN THIS (AND HELP OTHERS):

11+ Essential Skills Bloggers & Online Business Owners MUST Add to Their Résumés

Do you have other skills that you learned through building your personal brand and/or running an online business?

22 comments :

  1. So true this list - I can only tick a few off.

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    1. Thanks so much for reading, Melissa! Which skills did you tick off and which ones will you add to your résumé?

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  2. This is such a helpful list! I love that blogging as a hobby could potentially help boost careers. I'll definitely be re-checking my resume for these.

    xoxo, Cecilia // sunnysidececilia.com

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    1. I'm so happy you found it helpful, Cecilia! It's so true! I never imagined by taking the summer to focus on my blog I would be learning so much and gaining so much professional experience! I love your blog, too! Can't wait to stop by frequently! Thanks for reading!!

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  3. I so want to take my blog to the next level

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    1. You absolutely should! Even if it's just as a side project, you'll learn so much!! Thanks for reading, Tabi!! xo

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  4. I would always find something to learn with your posts! Learning a lot of things really help especially when you're just a beginner like me :)

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    1. Aw that's so sweet, I really appreciate that! My goal is to help others and since I am pretty new to all of this, too, it means so much when others enjoy and learn from my posts! Thank you so much!! xo

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  5. You gave me an idea! Definitely be considering some of these skills. Thanks for sharing!

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    1. Woohoo! I'm so happy to hear it :) Thanks so much for reading, Joan!

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  6. This was so helpful! I hadn't considered adding some of these skills. Thanks!

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    1. I'm so happy to hear it, Jen! Thank YOU for reading :) xo

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  7. Damn so many talents I didn't know I had lol

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    1. HAHA! You are even more talented than you ever imagined :) Thanks for reading!

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  8. I like this list! It makes this whole blogging thing sound way more like professional development than just my little passion project :)

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    1. It really is so much more :) A lot of different skills go into blogging! Thanks for reading, Amanda!

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  9. This is so helpful! I never thought to add these skills (especially graphic design and Wordpress) to my resume, but I'm going back to edit it now. My resume is so bland, I hardly got any calls for interviews.

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    1. Desire, firstly, thank you so much for reading! I'm so happy you found this helpful! Secondly, you have SO many talents! I know because I just checked out your blog and it is gorgeous!! Seriously, your layout, colors, logo, writing, et cetera, are all skills YOU HAVE! :) Spice up your résumé because you have what it takes!! xoxo

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  10. I liked this a lot! I honestly never thought to put what I do for blogging on a resume since it's all very basic, but some experience is so much better than none!

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    1. 👏👏 Yes! It's so true! It all seems basic because we are so used to doing it every day. But when you think about it, they're such valuable skills that companies and brands look for all the time! Thanks for the read, Alexandra!! xo

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  11. Omg, pinning this for future reference. This is so timely for me. I was just thinking the other day about all the little details and skills that I've gained from blogging that I've been overlooking and would look great on a resume and help me to stand out. There's so many things I've had to become good at to make my blog successful, and now I'm thankful for this because those are just more things I can add to beef up my resume and make me look extra cool. :)

    Also, let's add "pitching to brands", "coordinating partnerships", and "meeting company sponsorship deadlines" to this list!

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    1. Those are such great ones to add!!! Companies LOVE to see marketing/PR on résumés and pitching, coordinating, and meeting with sponsors/partners ABSOLUTELY falls under that category. Great additions!

      As for blogging, I totally didn't realize how much went into it when I first started. I am so happy I went for it when I did because I've been able to teach myself SO much AND have grown the interest to take free online classes to further develop certain skills that will help me in future positions. You rock, Bria! Thanks for stopping by :) I will definitely be connecting with you on social!!

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